Privacy Policy
Last Updated: July 18, 2025
1. Introduction
At Coloromi ("we," "our," or "us"), we value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website (coloromi.com), mobile applications (including our iOS app), and services (collectively, the "Services").
Please read this Privacy Policy carefully. By accessing or using our Services, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy. If you do not agree with our policies and practices, you should not use our Services.
2. Information We Collect
We collect several types of information from and about users of our Services:
2.1 Personal Information
Personal information is data that can be used to identify you individually. We collect the following categories of personal information:
- Account Information: When you register for an account, we collect your name, email address, username, and password. For Apple Sign-In users, we may receive your Apple ID, name (if provided), and email address (real or private relay email).
- Profile Information: Information you provide in your user profile, such as your username, first name, last name, profile picture, bio, and social media links.
- Payment Information: When you make purchases or subscribe to our premium services, we collect payment details, which may include credit card information, billing address, and transaction history. Note that actual payment processing is handled by our secure third-party payment processor, Stripe. On iOS devices, you may use Apple Pay as a payment method through Stripe.
- Subscription Information: Details about your subscription status, billing cycle, subscription start and end dates, trial periods, and payment history.
- User Content: Images you upload to create coloring pages, finished colored artwork you share to your vault or the community, and any information you provide in relation to those images.
- Communications: Information you provide when you contact us for customer support, participate in community discussions, or otherwise communicate with us.
- Social Features Data: Information related to your interactions with other users, including follows, likes, comments, favorites, upvotes, and social media sharing activities.
- Device and App Information: For mobile app users, we may collect device identifiers, operating system information, app version, and usage analytics to improve app performance and user experience.
2.2 Vault Service Information
For users of our Vault service (available with free daily limits or unlimited with subscription), we collect:
- Uploaded Artwork: High-resolution images and finished coloring pages you upload to your personal vault (2 uploads per day for free users, unlimited for subscribers)
- Upload Metadata: Titles, descriptions, time taken to complete, mediums used (pencils, markers, paint, etc.), and creation details
- Processing Data: Upload status, moderation results, approval status, and any rejection reasons
- Collection Data: Information about collections you create, including titles, descriptions, organization, cover images, and sharing preferences (available to all users)
- Download History: Records of what content you've downloaded and when (subject to daily limits: 1 download per day for free users, unlimited for subscribers)
- Usage Analytics: Detailed analytics about your vault usage patterns, storage usage, and feature utilization
- Sharing Preferences: Your settings for sharing vault content publicly or privately, and social media usage consent
- Achievement Data: Admin-awarded achievements and badges for quality artwork, community favorites, and outstanding work (available to all users)
- Daily Usage Tracking: We track daily upload and download counts to enforce free tier limits and provide usage statistics
2.3 Coloring Wall Community Information
When you participate in our Coloring Wall community features, we collect:
- Public Submissions: Finished coloring pages you choose to share publicly with the community, including titles, descriptions, and completion details
- Community Interactions: Upvotes, comments, follows, favorites, and other social interactions you give and receive
- User-Generated Collections: Public collections you create and curate for community viewing, including organization and metadata
- Achievement Data: Progress and achievements earned through community participation, including quality artwork badges, community showcase features, and creative recognition
- Moderation Data: Reports, flags, and moderation actions related to community content, including rejection reasons and appeal information
- Social Graph: Information about users you follow and who follow you, including follower counts and relationship data
- Engagement Analytics: View counts, interaction patterns, featured status, and community ranking information
- Individual Privacy Settings: Your preferences for allowing comments, likes, saving, and sharing on individual pieces of content
2.4 Usage and Technical Information
Information about your interaction with our Services including:
- Device Information: Information about your device, including device type, operating system, browser type, IP address, and device identifiers.
- Usage Data: Information about how you use our Services, including pages visited, features used, coloring pages generated, time spent on the site, vault interactions, community participation, and other analytics data.
- Log Data: Server logs, including IP addresses, browser type, referring/exit pages, operating system, date/time stamps, and clickstream data.
- Cookies and Similar Technologies: We use cookies and similar tracking technologies to track activity on our Services and hold certain information. See our Cookie Policy section for more details.
- Location Data: General location information based on IP address for analytics and content delivery optimization.
3. How We Collect Information
We collect information through various methods:
- Direct Collection: Information you provide when you register, create a profile, subscribe to Vault, make purchases, upload content, participate in community features, or communicate with us.
- Automated Collection: As you navigate through our Services, we may use automated data collection technologies to collect certain information about your equipment, browsing actions, and patterns.
- Third-Party Sources: We may receive information about you from third parties, such as social media platforms if you choose to link your account with them, or payment processors for transaction information.
- Community Interactions: Information generated through your interactions with other users and community features.
4. How We Use Your Information
We use your information for various purposes, including to:
- Provide, maintain, and improve our Services, including the Vault subscription service and Coloring Wall community
- Process transactions, manage subscriptions, and handle billing for Vault services
- Generate coloring pages from your uploaded images using AI technology
- Enable community features such as sharing, following, liking, and commenting
- Curate and display community content in the Coloring Wall
- Manage collections and organize user-generated content
- Personalize your experience and deliver content relevant to your interests
- Deliver advertisements to free users (we reserve the right to show ads to free users; subscribers will not see advertisements)
- Send subscription-related communications, including billing notifications and service updates
- Facilitate social interactions and community engagement
- Respond to your requests, comments, and questions
- Send administrative information, such as updates, security alerts, and support messages
- Monitor and analyze trends, usage, and activities in connection with our Services
- Detect, prevent, and address technical issues, security incidents, and fraudulent or illegal activities
- Moderate community content and enforce community guidelines
- Comply with legal obligations
- Enforce our Terms of Service and other legal rights
5. Legal Basis for Processing (For EEA, UK, and Similar Jurisdictions)
If you are located in the European Economic Area (EEA), United Kingdom, or similar jurisdictions, we collect and process your personal information based on one or more of the following legal bases:
- Performance of a Contract: To fulfill our contractual obligations to you, including providing our Services, processing Vault subscriptions, and handling payments.
- Consent: When you have given us consent to process your personal information for specific purposes, such as sharing content publicly or receiving marketing communications.
- Legitimate Interests: When processing is necessary for our legitimate interests, such as improving our Services, preventing fraud, ensuring security, and facilitating community interactions.
- Legal Obligation: When we need to comply with a legal obligation.
6. Sharing Your Information
We may share your information with the following categories of recipients:
6.1 Service Providers
We may share your information with third-party vendors, service providers, contractors, or agents who perform functions on our behalf, including:
- Stripe: For payment processing and subscription management
- Apple: For App Store payment processing, subscription management, and Sign in with Apple authentication
- AWS: For image storage (S3), content moderation (Rekognition), and cloud infrastructure
- OpenAI: For AI-powered coloring page generation
- Redis/Upstash: For rate limiting, caching, and session management
- Cloudflare Turnstile: For bot prevention and security
- Analytics providers to help us understand how users interact with our Services
- Customer service providers to assist with support inquiries
- Email service providers for sending transactional and service-related emails
- Mobile app analytics providers for understanding app usage and performance on iOS devices
6.2 Public Sharing
When you choose to share content publicly through our Coloring Wall or community features:
- Your public profile information (username, profile picture, bio) may be visible to other users
- Content you mark as public will be visible in community galleries and search results
- Your public collections and their contents will be accessible to other users
- Your community interactions (likes, follows, comments) may be visible to other users
- Achievement badges and community statistics may be displayed on your public profile
6.3 Legal Requirements
We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).
6.4 Business Transfers
If we are involved in a merger, acquisition, financing, reorganization, bankruptcy, or sale of all or a portion of our assets, your information may be transferred as part of that transaction.
6.5 With Your Consent
We may share your information with third parties when you give us consent to do so.
7. Content Moderation and AI Processing
We employ automated content moderation systems to ensure the appropriate use of our Services:
- Images you upload are automatically scanned using AWS Rekognition to detect inappropriate content.
- Uploads that contain prohibited content (including nudity, violence, or offensive material) will be automatically rejected.
- When you request coloring page generation, your image and related information are processed through our AI systems, which may involve transmission to third-party AI service providers like OpenAI.
- Community content is subject to both automated and manual moderation processes.
- We implement appropriate safeguards to protect your content during these processes.
- Moderation decisions and appeals are logged for quality assurance and legal compliance.
8. Vault Subscription Data
For users with Vault subscriptions, we process additional data to provide premium services:
- Subscription Management: We track subscription status, billing cycles, trial periods, payment history, and subscription end dates
- Upload Processing: We process your uploaded images through automated systems including content moderation (AWS Rekognition), image compression, thumbnail generation, and quality optimization
- Usage Analytics: We monitor vault usage including upload counts, storage usage, download activity, and feature utilization to ensure compliance with subscription terms and to improve service quality
- Premium Content Storage: We store and manage your private vault content with enhanced security measures, including original images, compressed versions, previews, and thumbnails
- Download Tracking: We track downloads to enforce subscription limits (1 download per day for expired subscribers) and provide usage reports
- Community Features: We track your participation in community features including upvotes given/received, comments, follows, collections created, and achievement status
- Moderation Data: We maintain records of content moderation decisions, approval status, rejection reasons, and any admin-awarded achievements or recognition
- Privacy Controls: We store your individual privacy settings for each piece of content, including permissions for comments, likes, saving, and sharing
- Automatic Billing: We process recurring payments through Stripe for active subscriptions and manage trial-to-paid conversions
9. Data Security
The security of your information is important to us. We implement a variety of security measures to maintain the safety of your personal information, including:
- Encryption of sensitive data in transit and at rest
- Secure storage of user content in AWS S3 with access controls
- Password encryption using bcrypt technology
- Rate limiting measures to prevent unauthorized access attempts
- Cloudflare Turnstile for preventing automated login attempts
- Regular security audits and vulnerability testing
- Limited access to user data by our staff on a need-to-know basis
- Monitoring for suspicious activity and automated threat detection
- Secure payment processing through PCI-compliant providers
- Data backup and disaster recovery procedures
However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.
10. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes for which we collected it, including:
- As long as you maintain an account with us
- For the duration of your Vault subscription and a reasonable period thereafter
- As needed to provide you with our Services
- As necessary to comply with legal obligations
- As necessary to resolve disputes and enforce our agreements
When you delete your account:
- Your personal information will be removed from our active databases
- Your private vault content will be permanently deleted
- Your private coloring pages will be deleted
- Public coloring pages and community content you have created will also be deleted
- Your username and anything associated with it will be deleted
- Usage logs and anonymized data may be retained for analytics and legal compliance purposes
- Subscription and payment history may be retained as required by law and for financial record-keeping
11. Cookies and Similar Technologies
We use cookies and similar tracking technologies to track activity on our Services and hold certain information. Cookies are files with a small amount of data that may include an anonymous unique identifier. Cookies are sent to your browser from a website and stored on your device.
11.1 Types of Cookies
We use the following types of cookies:
- Essential Cookies: Necessary for the functioning of our Services, such as session management, authentication, and subscription access.
- Functional Cookies: Help us remember your preferences, settings, and vault configurations.
- Analytics Cookies: Help us understand how visitors interact with our Services, including community engagement and vault usage patterns.
- Session Storage: We use session storage to track recently viewed pages, community interactions, and prevent duplicate analytics tracking.
11.2 Cookie Consent
When you first visit our website, you will be presented with a cookie consent banner that allows you to choose which types of cookies you accept:
- Essential Only: If you select this option, we will only use cookies that are necessary for the website to function properly.
- Accept All: If you select this option, we will use all types of cookies described above.
You can change your cookie preferences at any time by clearing your browser cookies and revisiting our site.
11.3 Browser Controls
Most web browsers also allow you to control cookies through their settings. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Services, particularly Vault features and community interactions.
To find out more about cookies, including how to see what cookies have been set and how to manage or delete them, visit www.allaboutcookies.org.
12. iOS App and Apple Services
When you use our iOS mobile application, additional privacy considerations apply:
12.1 Sign in with Apple
If you choose to sign in with Apple:
- Apple may provide us with your Apple ID, name (if you choose to share it), and email address (which may be a private relay email)
- We respect Apple's privacy controls and will only use the information Apple provides to create and manage your account
- If you use a private relay email, we will respect this privacy choice and use only the relay email for communications
- You can manage your Sign in with Apple settings through your Apple ID account settings
12.2 Apple Pay Integration
For payments made through our iOS app:
- We use Stripe as our payment processor with Apple Pay as a payment method option
- Apple Pay provides a secure way to complete transactions without sharing your card details with us
- Subscription management, including cancellations and refunds, can be handled through your account settings or by contacting us
- All billing and subscription processing follows the same policies as our web platform
12.3 iOS Device Information
Our iOS app may collect:
- Device type, iOS version, and app version for compatibility and support purposes
- Crash reports and performance data to improve app stability
- Usage analytics to understand how the app is used and to improve user experience
- Push notification tokens if you enable notifications (you can disable this in iOS Settings)
12.4 iOS Privacy Controls
You can control data collection on iOS through:
- iOS Privacy Settings to manage app permissions
- Limiting ad tracking in iOS Settings
- Managing notification permissions in iOS Settings
- Controlling app access to photos, camera, and other device features
App Tracking Transparency & Advertising Cookies
On iOS devices, we request your permission to track your activity for advertising purposes (including Facebook Pixel) using Appleβs App Tracking Transparency framework. If you decline, we will not use advertising cookies or tracking technologies for advertising or cross-site tracking.
13. Children's Privacy
Our Services are not directed to persons under 13 years of age, and we do not knowingly collect personal information from children under 13. If you are a parent or guardian and you believe your child has provided us with personal information without your consent, please contact us. If we discover that a child under 13 has provided us with personal information, we will promptly delete such information from our servers.
14. Your Privacy Rights
Depending on your location, you may have certain rights regarding your personal information:
14.1 For All Users
- Access: You can request access to your personal information we hold.
- Correction: You can request correction of your personal information if it is inaccurate or incomplete.
- Account Settings: You can update or delete certain information through your account settings and vault dashboard.
- Opt-out: You can opt out of marketing communications by following the unsubscribe instructions in our emails.
- Privacy Controls: You can control the visibility of your content, community interactions, and profile information.
- Apple Privacy Controls: If you signed in with Apple, you can manage your privacy settings through your Apple ID account.
14.2 Additional Rights for EEA, UK, California, and Similar Jurisdictions
Users in certain jurisdictions may have additional rights, including:
- Deletion: You can request deletion of your personal information in certain circumstances.
- Data Portability: You can request a copy of your personal information in a structured, machine-readable format.
- Restriction: You can request restriction of processing of your personal information.
- Objection: You can object to processing of your personal information.
- Withdraw Consent: You can withdraw consent where processing is based on consent.
- Non-Discrimination: We will not discriminate against you for exercising any of these rights.
To exercise these rights, please contact us using the information provided in the "Contact Us" section.
15. International Data Transfers
We are based in the United States and process information on servers located in the United States and potentially other countries. If you are located outside the United States, your information may be transferred to, stored, and processed in a country different from your country of residence, including the United States.
If we transfer your personal information from the EEA, UK, or similar jurisdictions to countries that have not been deemed to provide an adequate level of protection, we implement appropriate safeguards to ensure your information is protected, such as standard contractual clauses approved by the relevant authorities.
16. Third-Party Links and Services
Our Services may contain links to third-party websites, services, or applications that are not operated by us. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services. We encourage you to review the privacy policies of these third-party sites before providing any information to them.
17. Changes to This Privacy Policy
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date at the top. For significant changes, we may provide additional notice, such as sending you an email notification or displaying a prominent notice on our Services.
You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.
18. Contact Us
If you have any questions about this Privacy Policy, please contact us at:
Email: [email protected]